“88% of online consumers are less likely to return to a site after a bad experience” and “75% of consumers admit to making judgements on a company’s credibility based on the website design” – and this is just to introduce you to the importance of user experience. We are living in the world of on-demand [...]

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It’s 21st century and we know how important it is to target customers on mobile devices. But do you think native mobile apps are all about it? What about progressive web apps? Is the rift between ‘native’ and ‘progressive’ simply based on hype? We shall explore... People using mobile phones go through 2x the amount [...]

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Talking to machines just like the way you talk to your friends is neither a miracle nor a science fiction anymore. Thanks to the advancements and progressions made in the world of machine learning, artificial intelligence, natural language processing for making this a reality for us. As per a report, by 2020, 85% of the customer [...]

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Let’s take a tour… 1) Student Experience The SIS is not just an administrative software for the Registrar or Bursar. It is an application that students use to effectively conduct business with the institution. Research says most current legacy student information systems have a poor student user experience and have at best put “lipstick on [...]

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